Joss Hastings

VP, Global Marketing, Disney Pixar & Softlines The Walt Disney Company

Joss Hastings is Vice President, Global Marketing for Disney Consumer Products, where she leads global marketing strategies and integrated campaigns that bring Disney's iconic stories, characters, and franchises to consumers around the world.

With more than 15 years at The Walt Disney Company, Joss has led global marketing initiatives across Disney, Pixar, Marvel and Star Wars, and created multiple award-winning campaigns. Throughout her career, she has helped shape franchise campaigns, product launches, and cross-functional marketing programs that connect fans with Disney storytelling through innovative consumer products and retail experiences.

Prior to her current role, Joss held several leadership positions at Disney including establishing a new Marketing and Communications Function for DCP’s EMEA region and leading Communications for The Walt Disney Company UK.

Joss attended the University of Edinburgh and is passionate about building consumer-first marketing strategies, fostering collaboration across global teams, and creating meaningful connections between fans and Disney stories.