Turn Transactions Into Trust: How transparent AI Can Turn Your Expertise Into a Competitive Edge

Consistency and trust — not price — is the No. 1 reason customers stay with a distributor.1 That consistency runs on judgment no system holds: which substitution the customer will accept, which PO always omits the ship-to. And it is retiring. More than 40% of wholesale-trade employment sits at firms where a quarter or more of the workforce is 55 or older.2 AI is the obvious successor yet it’s also stalling: only 15% of distributors have scaled a proven application, and 52% blame people rather than technology — skills gaps and change resistance.3 When the experts who could check the machine’s work are the ones leaving, automation has to step up. Join Cliff Barrett, Chief Product Officer at Conexiom to explore what it looks like when AI learns how you operate instead of the other way around.